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Sustainability; A social goal for long-term coexistence on Earth
Designing for thriving communities: Sustainability in the built environment is the practice of designing, constructing, and operating buildings and urban spaces in a manner that meets current needs without compromising the ability of future generations to meet their own needs. This holistic approach focuses on environmental, economic, and social dimensions to create resilient, equitable, and…
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Navigating Change; Setting Your Strategic Goals
Using the SMART criteria (Specific, Measurable, Achievable, Relevant, Time-bound) is effective and widely used for goal setting. However there are several other, innovative approaches gaining traction such as; PACT, OKRs, FAST, HARD, V2MOM, and BHAGs. These alternatives provide diverse methodologies to enhance agility, engagement, and visionary leadership.
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Business Strategy Emerging Trends
Beyond Mission, Vision, Goals! While foundational elements like vision, mission, goals, culture, and values remain essential to building a strong business, it’s time to rethink how they are approached and applied. What is your company’s Purpose? The traditional mission statement, which articulates a company’s primary objectives and activities, is being augmented or even replaced by…
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A Viable CSR Business Strategy; Pro-bono in Architecture
What Does Your CSR Look Like? Is pro-bono work a feasible and beneficial component of your firm’s CSR strategy? Can it support sustainable design and construction? Architecture is fundamentally about social responsibility and accountability. The enduring nature of buildings and their far-reaching impact on humanity and the environment demand a holistic consideration of all aspects, even…
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Building a Resilient Architecture Team; Expertise and Staffing
Your Team is the Backbone of your practice, instrumental in driving innovation, fostering client satisfaction, and ensuring long-term success.
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Market Segmentation for Architects; A Guide to Finding Your Niche
“Passion is Fuel, But Market Fit is the Engine”. Market segmentation is a key strategy to aligning your design passion and skills with market needs. In other words, to find the perfect fit between you and your target audience. Market segmentation helps tailor your services to meet specific customer preferences, enhancing relevance, engagement, and overall…