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7 Key Trends in Sustainable Architecture
Build Your Competitive Edge in 2024. “In the lineup of climate villains, architecture towers above many” – New York Times In a world where buildings consume nearly 40% of global energy and produce approximately one-third of greenhouse gas emissions, it’s clear that architects hold the key to unlocking a more sustainable future. This is according to…
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Regenerative Architecture
In an era marked by rapid urbanization and intensifying climate change, it’s crucial for the architecture industry to evolve beyond the tenets of conventional sustainable design. To truly make a lasting impact, I believe the industry must shift its focus towards holistic and regenerative design practices that prioritize rejuvenating the environment and fostering a net-positive…
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Market Segmentation for Architects; A Guide to Finding Your Niche
“Passion is Fuel, But Market Fit is the Engine”. Market segmentation is a key strategy to aligning your design passion and skills with market needs. In other words, to find the perfect fit between you and your target audience. Market segmentation helps tailor your services to meet specific customer preferences, enhancing relevance, engagement, and overall…
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3 ways to define your Business Idea
Passion or practicality? What sparks your business idea first? Do you dream up solutions to problems you see, or chase your passions hoping they will find a market fit? For architects and designers, this question can be especially tricky.
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Finding Your Fit 2024: Solopreneur, Freelancer, Remote, or…?
Unlock the Workstyle That Fuels Your Entrepreneurial Journey. The entrepreneurial landscape is constantly evolving, offering diverse options to fit individual goals and preferences. Here is a broader view: