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Leveraging Porter’s Value Chain in Architectural Practice
Porter’s Value Chain analysis serves as a strategic framework for achieving competitive advantage by systematically enhancing value across every stage of operations. This allows firms to refine processes, eliminate inefficiencies, and strengthen their market position through continuous optimization. Is architecture a service, a product, or an art? The answer is often “all of the above,”…
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A Business Model for Sustainable African Architecture
Meet Mariam Issoufou; Trailblazer Architect from Niger Mariam Issoufou, a Nigerien architect passionate about sustainable and contextually grounded design, has distinguished herself in the architectural field. Her firm, Mariam Issoufou Architects, provides a compelling model for architects globally, especially those working in emerging markets. This post examines the core principles of her practice, demonstrating how…